For Business Success, Be Innovative, Not Satisfied

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In 2008, when the Great Recession hit, my recruiting business quickly began to shrink. It took me years to recover. In the process, I came to realize that my satisfaction had created complacency. My business model had been working, and I was following the adage, “If it ain’t broke, why fix it?” This satisfaction practically predicted eventual failure. In the disruptive world of business, staying ahead of the competition is a never-ending challenge — even without a recession looming. New technologies, ideologies, and …

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