There are a lot of different ways to go about recruiting talent for your business and even more tools to use in the process.
Strategies can be as variant as employer branding and college recruiting, and tools can range from candidate relationship management to employee referral software. While the options can be a bit overwhelming, more often than not, those methods and tools complement each other quite nicely, especially social recruiting and applicant tracking systems (ATS).
Social Recruiting Automation
Social recruiting is a recruitment strategy that uses different social media channels to attract, find, and hire new talent for your business. Essentially, it involves advertising open positions at your company on social media platforms and providing ways for potential candidates to reach you through those channels. It’s a great way to make your recruiting efforts even more successful.
While social media is meant to be brief, handling a lot of different channels at once can be tedious, time-consuming, and sometimes a bit overwhelming. For social recruiting to work for your business, consistency and efficiency are your best bets. That’s where ATS come in.
An ATS is a software tool that can automate and streamline any strategy used for both the recruiting and the hiring process, including social recruiting.
Benefits of Automating Social Recruiting
Automating any part of your recruiting process has plenty of benefits. For now, let’s go over the ones associated with social media recruiting.
Straightforward Application Process
The beauty of doing things online is accessibility. Moving from one page to another can be done with the click of a mouse or the tap of a finger.
With ATS-integrated social recruiting, applicants don’t need to navigate from the social media posting to the company’s website. The application process can be made as seamless as possible. All the jobseeker has to do is follow the prompts of the social media post to apply for an opening […]
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Source: HR Daily Advisor